Mortgage Stream and Leadbay have developed a labour saving data integration tool which they claim will save brokers from having to repeatedly re-key data.
The two companies have developed an import tool that allows mortgage brokers to import fresh enquiries from Leadbay straight into the Mortgage Stream case management software.
Simon Baker, operations manager at Leadbay, said: "Mortgage Stream has already made a big impact on the broker market with over 800 users relying on its leading features and ease of use. We were very keen to link up with Mortgage Stream to allow our growing numbers of users to have access to leading case management software to run their business at peak efficiency.
"The new lead import facility means that all Mortgage Stream users can instantly import their fresh Leadbay enquiries to begin the sales process."
Paul Holden, managing director of Mortgage Stream, explained it had developed the tool so the broker could import leads from Leadbay.
Holden said: "As a result of this collaboration mortgage brokers can now import any number of new enquiries with a single mouse click. We believe this is a quantum leap in efficiency and accuracy that will save time and increase broker income."
Vanessa Blount, head of Paaleads.com, said: "We have a similar link up with Mortgage Brain. The reason we did it was from a customer service viewpoint. The link with revenue is very indirect. The easier it is for brokers to process business, the more they will do and the more leads they will buy from us."